SEO vs GEO: What Changed When AI Started Answering Search Queries
For years, search visibility mostly meant one thing: ranking well in Google. If your website showed up near the top of search results, you had a better chance of getting clicks, traffic, and leads. That is still true today. But the search experience has changed. Users are now getting direct answers inside AI-powered search experiences […]
What Is GEO? A Small Business Guide to Generative Engine Optimization
For years, business owners were told to focus on SEO: rank higher in Google, get more clicks, and turn that traffic into leads. That advice still matters. But search is changing. Today, people are no longer relying only on traditional search results. They are also asking questions directly inside tools like Google’s AI search features, […]